Marty Duffield was the lucky winner out of 97 semi-finalists and won a new 2011 14RB KZ Sportsmen Classic travel trailer during Veurinks’ RV Center’s ”Big Event Open House ” Saturday (April 16). The event was sponsored by WLAV radio, KZRV LP, Shipshewana, Ind., and the Grand Rapids, Mich., RV dealership.
The Duffield’s have an old 1979 30’ travel trailer that is parked permanently. With their new 14RB KZ Sportsmen Classic weighing less than 2,500lbs they feel more comfortable towing the trailer. They are looking forward to visiting many of the Michigan State Parks this summer.
The KZ Classic giveaway contest lasted over a five-week period with a WLAV radio blitz and 50 local billboards. Mrs. Duffield said that every time they drove by one of the billboards that pictured the 14RB Classic she would say “There is our trailer”! Sure enough there prediction and dream came true as Marty was the last man standing during a 2 hour reverse draw count down at the dealership.
The contest was managed by the Paul Miles Agency of Grand Rapids. The event was also supported with direct mail and an e-blast. Lot traffic was brisk during this period and there were more than 200 people in attendance the day of the giveaway.
Veurinks’ RV Center is an RV Business Top 50 Dealer for 2009 and 2010 and the Veurink family has been in the RV business since 1954. www.veurinksrv.com
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